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UFC

ORG Consumer Discretionary / Sports & Entertainment Momentum 8.1ML Momentum Score (0-100). Weighted composite of 9 features: mention velocity, article breadth, relationship density, deal context, recency, market cap, enrichment completeness, mention concentration, entity type. NORMALPSI regime classification. QUIET (<0.3): baseline activity. NORMAL (0.3-0.5): typical deal flow. ELEVATED (0.5-0.7): above-average signals. HIGH (0.7-0.85): significant activity. EXTREME (>0.85): exceptional signal concentration. Primary: Spectral Shift

$12B+ valuation (private, Las Vegas) operates the Ultimate Fighting Championship, the world's largest mixed martial arts promotion by fighter roster and global viewership. Recent White House event and merger discussions with PFL-MVP competitor signal strategic repositioning amid fighter relations tensions.

MVP-PFL merger discussions; UFC White House event in June 2024 incurred significant financial losses; competitive pressure from emerging promotions
-0.53
PSI ScorePlocamium Signal Index - composite z-score from 5 orthogonal signals: news frequency, targeted sentiment, graph centrality, regulatory filings, and clinical trial activity.
8.1
MomentumML Momentum Score (0-100). Weighted composite of 9 features including mention velocity, article breadth, deal context, and relationship density. Retrained weekly.
1%
ConfidenceSignal confidence - percentage of PSI sub-signals with sufficient data (30+ observations). Higher confidence means the PSI score is based on more complete data.
37
ConnectionsDegree centrality - number of unique entities this entity co-occurs with in news signals and articles. Higher = more connected in the intelligence network.
UFC is graph community structure is reorganizing around this entity — relationship patterns are changing (primary driver: Spectral Shift).
Connected Entities
White House WASHINGTON AP Yahoo Iran Dubai Donald Trump Washington, D.C. Washington DC Virginia Alphabet CNN President Marco Rubio Washington
Watch This Entity
PSI Intelligence
30-Day Trend
2026-07-16 2026-08-15 39 0 Degree Mentions
Signal Decomposition
Attention Cascade
-0.316
Narrative Drift
0.000
Spectral Shift
437.519
Sentiment-Momentum Divergence
0.000
Source Concentration
0.711
Signal
UFC is graph community structure is reorganizing around this entity — relationship patterns are changing (primary driver: Spectral Shift).
Driver
Ranked #3 of 52 in Consumer Discretionary — sector outlier (2.1 sigma above median). PSI up 0.30 from yesterday (0.37 -> 0.68).
Action
Baseline conditions. Continue standard monitoring cadence.
Peer Comparison
3 of 52
Sector Rank
+2.10
Peer Z-Score
96%
Sector Percentile
Network Analysis
37 Degree Centrality
Ego Network (top connections)
White House (weight 145.0)WASHINGTON (weight 21.0)AP (weight 12.0)Yahoo (weight 9.0)Iran (weight 8.0)Dubai (weight 8.0)Donald Trump (weight 6.0)Washington, D.C. (weight 6.0) White HouseWASHINGTONAPYahooIranDubaiDonald TrumpWashington, D.C. UFC (degree 37) UFC
Centrality History
2026-07-16 2026-08-15 39 0 Degree Mentions
EntityWeight StatusFirst Seen
White House 145 NEW
WASHINGTON 21 NEW
AP 12 NEW
Yahoo 9 NEW
Iran 8 NEW
Dubai 8 NEW
Donald Trump 6 NEW
Washington, D.C. 6 NEW
Washington DC 5 NEW
Virginia 5 NEW
Alphabet 4 NEW
CNN 4 NEW
President 4 NEW
Marco Rubio 4 NEW
Washington 3 NEW
Europe 3 NEW
Abu Dhabi 3 NEW
United States 3 NEW
of State 3 NEW
France 3 NEW
Republican 2 NEW
Africa 2 NEW
Middle East 2 NEW
Hollywood 2 NEW
Congress 2 NEW
Gulf 2 NEW
Strait of Hormuz 2 NEW
Joe Biden 2 NEW
New York City 2 NEW
Melania Trump 2 NEW
Article Coverage (0)
DateLaneTitle
No Plocamium-authored coverage yet. This entity surfaces in upstream signals (news, filings, trials) but has not yet been a primary subject of a published article. Watch this entity to be alerted when one is published.

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Data as of 2026-08-15 ← Intelligence Network